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Cristiana Vicente leads the People area at Affinity and is now Chief People Officer

Affinity appoints Cristiana Vicente to lead the highest position related to people management at the company, now assuming the position of Chief People Officer.


Cristiana Vicente’s career at Affinity began in 2019 as Talent Unit Manager, and in 2023 she embraces the new challenge just announced. Over these almost 4 years, Cristiana has been in charge of Affinity’s Talent department, responsible for recruiting a multidisciplinary team in the various technological areas in which Affinity operates. As Cristiana has been a true personification of the company’s values throughout her journey, demonstrating a continuous commitment to the team, objectives and alignment with Affinity’s culture and business, this promotion comes naturally.


Carlos Pais Correia, CEO of Affinity says “In a complex and constantly changing technological world, Cristiana knew how to skillfully and competently develop a fresh, simple and assertive look at the challenges that are thrown at us year after year. As Affinity is an organization with strategies focused on its people, having Cristiana now at the helm of the entire People area makes me confident in the continuity of the Affinity legacy and in what it means to be an Affinity Player.”


Cristiana assumes this position with great commitment, determined to defend the company’s business strategy in which the autonomy of the teams and their interactions will be one of the main focuses. The concern with better managing our people, monitoring their careers, as well as the continued success of the Talent team, will continue to be some of the main pillars of her work.

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